展现一系列启发性的,不寻常的,好玩的产品,来自英国的品牌及设计大师Paul Bennett解释设计未必需要大动作,却能解决细小,普遍且被忽视的问题。
About Paul Bennett
As creative director at the influential design and innovation company Ideo, Paul Bennett manages to keep his eye on the little things that matter, though his clients are among the biggest in the world (Procter & Gamble and Pepsi, to name but two). "Small is the new big,"Bennett says. And his design approach reflects this philosophy. For often, it's not the biggest ideas that have the most impact, but the small, the personal, and the intimate.
Trained as a graphic designer, Bennett is a pragmatic design evangelist, preaching fervently that design can make the world a better place, and providing playful, inspired examples of how it...